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4 Ways to Come Up with Brilliant Ideas When the Pressure’s On By Michael Levin

National Ideas Month Shines a Light on Creativity Here’s an intriguing idea from New York Times best-selling author and writing coach Michael Levin,: “Creativity is a muscle; use it or lose it.” Levin, whose new “Books Are My Babies” YouTube channel (www.BooksAreMyBabies.com) offers 160-plus free tutorials for writers, says anyone can grow their creativity, just like any other muscle. “I define creativity as ‘the ability to develop great ideas while under pressure,’ ” he says. “Pressure creates diamonds, so why shouldn’t it also create great ideas?” But sometimes, pressure paralyzesRead More


How the Little Guys Can Win In Today’s David-and-Goliath Business World

Business Intelligence Expert Shares Tips for Using Actionable Data to Gain the Advantage Before the internet, small companies didn’t stand a chance against the Goliaths, says Corrine Sandler, a globally recognized leader in business intelligence and market research. That’s because no war can be won without intelligence and, before the digital era, collecting actionable data and information about one’s competitors, market and customers cost a lot more than most small businesses – the Davids – could afford. “But today, the Davids are taking down the Goliaths,” says Sandler, founder andRead More


How to Be the Boss of Your Own Life

Businesswoman Provides Tips for Being Your Own CEO Entrepreneurship is alive and well in the United States with hundreds of thousands of new businesses opening each year. More than 22 million of our small businesses are one-man (or woman) shops, and the number of those ringing up more than $1 million in sales is growing – it was nearly 27,000 in 2011, the most recent U.S. Census statistics available. “Americans are very savvy business people, and for more and more of us, the rewards of running our own business trounceRead More