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Which Social Media Platforms are Right for You? By: Marsha Friedman

If you want to be visible in today’s marketplace, you absolutely must have a presence on social media. But there are so many from which to choose nowadays! In addition to the biggies like Facebook and Twitter, we have lots of newcomers, including Instagram, Pinterest and Tumblr. Additionally, some of the older platforms have undergone major changes in recent months, which affect how effective they are for different functions. How to know which platforms will best meet your needs? I asked Alex Hinojosa, our vice president for media operations atRead More


Online Isn’t Optional Anymore

Focus Consulting Bridges the Digital Divide by Leo Adam Biga Patrick Allmond has been riding the digital wave since completing a military stint and entering the business world. In a corporate career he never felt comfortable in he found his true niche as a teacher and presenter on technology topics. He left the What-Makes-Sammy-Run? treadmill to contract out his expertise for a company. Finally, in 1998, he went entrepreneurial and opened his own business with his wife Angela Tapley-Allmond. Their Focus Consulting began as an IT support and software developmentRead More